Client

Ratio Software Inc.

Video editing process
Challenge

Low engagement, poor retention, and weak click-through rates

The Problem

The creator’s videos struggled due to:

  • Amateur editing: Poor pacing, weak audio, no captions
  • Unappealing thumbnails: Low click-through rates
  • Basic recording setup: Bad lighting, distracting background
Our Solution 

We transformed raw footage into highly engaging, professional content using CapCut:

  • Dynamic Video Editing

    • Polished pacing, cuts, and transitions
    • Enhanced audio clarity & added captionsEnhanced audio clarity & added captions
    • Added eye-catching effects to boost retention

  • Thumbnail Makeover

    • Designed click-worthy thumbnails with bold text/contrast
    • A/B tested designs to maximize CTR

  • Recording Setup Optimization

    • Advised on lighting, framing, and background
    • Recommended affordable gear upgrades
  • The Result
  • 40% increase in average watch time
  • 3X more views per video
  • 30% subscriber growth in 30 days

“The transformation was incredible! My engagement skyrocketed—we even went viral. The editing, thumbnails, and setup tips were game-changers.” 

Why It Matters 

This project showcases how smart data solutions can turn chaos into clarity—helping businesses save time, boost efficiency, and drive better decisions.